CNTV Enhances Focus on Digital Event Strategy with Certifications
WINTER PARK, Fla. — Two CNTV team members have earned the Digital Event Strategist (DES) certification, allowing the TV-style content creator to enhance its focus on digital education and content marketing for associations.
Clients use CNTV video content produced on-site at meetings and events to contribute to hybrid events, live streams, webinars and video-on-demand libraries. Content created at events across all industry verticals can be live, simulated live or recorded for later playback. The goal of the video content often is to deliver education or create a ‘fear of missing out’ to market those watching online.
PCMA’s Virtual Edge Institute provides the DES certification, which is one of the most widely recognized credentials in the events industry. Greig Powers and Maria Furfuro earned the credential by qualifying for the program and examining the latest trends and techniques for planning, building, designing and executing digital engagements and environments.
To watch samples of CNTV content created dozens of clients, visit cntvnow.com/our-work/work-samples.
CNTV helps associations generate new revenue, enhance the attendee experience and communicate year-round through TV-style content. Its core services include same-day TV news headlines on site, content capture, and attendee acquisition video content. Associations choose CNTV because of the unique blend of TV news experience and comprehensive knowledge of the meetings and events industry. The combined effect is a team of professionals who tell a meeting or event’s story with speed, authority and style.